
Hispanic Market, Growth Opportunity?
According to the US Census Bureau the Hispanic population was about 57.5 million as of July 1, 2016, making people of Hispanic origin the nation’s largest ethnic or racial minority. Hispanics constituted 17.8 percent of the nation’s total population with a 2.0% percentage growth in the Hispanic population between 2015 and 2016. Furthermore, the number of Hispanic-owned firms have increased placing California on the first place with 68,563 Hispanic business owners, followed by Florida with